Detailed Course Information |
Summer 2022
Mar 27, 2023 |
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| MKT 495 - Marketing Strategy (WI) |
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(3). Prerequisite: Senior status and MKT 301. Capstone course combining lecture, cases, and student discussion in a seminar setting. Examines and analyzes the marketing process with special emphasis on the development of comprehensive marketing plans. (Writing Intensive Course)
3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Hybrid (mostly on-campus), Hybrid (mostly online), In-Person Instruction, Online (asynchronous) Management & Marketing Division Marketing Department Course Attributes: 4-year institution, Writing Intensive Course Restrictions: May not be enrolled in one of the following Colleges: Other Must be enrolled in one of the following Majors: Marketing May not be enrolled as the following Classifications: Junior Sophomore Freshman Prerequisites: Undergraduate level MKT 301 Minimum Grade of D or Undergraduate level MKT 301 Minimum Grade of P |
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