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Summer 2020
Sep 20, 2020
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Information Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course.

MKT 495 - Marketing Strategy
(3). Prerequisite: Senior status and MKT 301. Capstone course combining lecture, cases, and student discussion in a seminar setting. Examines and analyzes the marketing process with special emphasis on the development of comprehensive marketing plans.
3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate
Schedule Types: Hybrid (mostly on-campus), Hybrid (mostly online), In-Person Instruction, Online (asynchronous)

Management & Marketing Division
Marketing Department

Course Attributes:
4-year institution


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