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Summer 2022
Jul 07, 2022
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Information Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course.

HPE 576 - Sport Marketing
(3). Introduction to the principles and application of marketing theory to the sport industry. Covers wide range of sport marketing related topics including promotion and media relations in sport businesses, licensing and sponsorship of sport products, and the marketing mix strategies for sport organizations. Students will gain valuable insight into theory and practice of sport marketing strategies for a diverse range of sport related organizations.
3.000 Credit hours
3.000 Lecture hours

Levels: Graduate, Undergraduate
Schedule Types: Hybrid (mostly on-campus), Hybrid (mostly online), In-Person Instruction, Online (asynchronous)
All Sections for this Course

Kinesiology Division
Health and Physical Education Department

Course Attributes:
4-year institution


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